Influencer marketing

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Influencer marketing objectives, conversions and acquiring strategies

In a time where traditional advertising generates more and more distrust mainly among younger generations. Influencer management is important for brands looking to humanize their messages. Communicating and establishing relationships with customers has become a difficult task so why not [...]

Key Opinion Leaders (KOL) – Who They Are and What You Should Know About Them?

The world of digital marketing has become increasingly complex, with multiple channels and touchpoints to consider. You can no longer rely on a few marketing channels to get your message out there - you need an entire suite of tactics. [...]

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