When you’re starting a new brand, one of the most important things you can do is identify and connect with key influencers. These are individuals who have a large following and significant influence over your target market. In order to find them, you need to know where to look and what tactics to use. In this blog post, we will give you 5 tips for finding influencers as a new brand. Let’s get started!
Scan Competitors’ Mentions & Tags
One of the best ways to find influencers is to scan your competitor’s mentions and tags. This will give you a good idea of who is already talking about your industry and who has a large following. To do this, simply search for your competitor’s brand name on social media and take a look at who is mentioning them. Use the mention filter on influencify discovery
Search by Keywords on YouTube
Another great way to find influencers is to search for keywords on YouTube. This is a great platform for finding content creators who are already talking about your industry. Simply search for keywords related to your industry and take a look at the results. You can also use YouTube’s “Advanced Search” option to narrow down your results.
Use Influencer Tools or Databases
There are a number of tools and databases that you can use to find influencers. These tools will help you find influencers by location, topic, or other criteria. Some of the most popular options include Influencify.
Reach Out to Influencers Directly
Once you’ve identified some potential influencers, it’s time to reach out to them directly. The best way to do this is to send them a personal message. Introduce yourself and your brand, and let them know why you think they would be a good fit for your campaign. Be sure to include some information about your offer, as well as how you can be contacted.
By following these tips, you’ll be on your way to finding influencers as a new brand. Just remember to take your time, do your research, and always reach out directly to potential influencers. With a little effort, you’ll be able to find the perfect partners for your next marketing campaign.