TikTok has become a global sensation, with millions of users creating and sharing entertaining content. But did you know you can make money on TikTok without being a famous influencer? In this article, we’ll delve into the world of TikTok monetization, exploring success stories and answering your most pressing questions about how to profit from this platform.

The Journey Begins: Making Money on TikTok

Enrico Frezza and Sean are just two examples of how TikTok can be a lucrative venture. Enrico’s skincare business generated 15,000 sales in a day, while Sean, a TikTok consultant, earns $10,000 monthly. Whether you want to be an influencer or promote your business, we’ll show you how to monetize your TikTok presence.

How Many Followers Do You Need to Make Money on TikTok?

The number of followers directly influences your earning potential on TikTok. We break down the different tiers of influencers and the approximate earnings per post:

  • Nano influencers: $5 to $25 per post.
  • Micro influencers: $25 to $125 per post.
  • Mid-tier influencers: $125 to $1,250 per post.
  • Macro influencers: $1,250 to $2,500 per post.
  • Mega influencers: $2,500 and above per post.

How Much Do Influencers and Brands Make on TikTok?

Influencers and brands can earn substantial amounts on TikTok. While earnings vary, we explore some examples:

  • A small business making $36,000 a year from daily posts and sales.
  • Charli D’Amelio, earning $40,000 to $60,000 per post.

How Much Money Can You Actually Make on TikTok?

Understanding how TikTok’s Creator Fund works is crucial. You can earn about 2 to 4 cents per thousand views through the fund. While this may not seem like much, some top influencers generate $100,000 to $200,000 annually using the Creator Fund. We discuss the eligibility requirements and how the fund encourages creative voices.

Ways to Start Making Money on TikTok

  1. Sell Products and Services: Showcase your products or services creatively and reach a broader audience.
  2. Sell Merchandise: If you’re an influencer, create merch with your catchphrases to engage your fans and boost revenue.
  3. Live Gifting: Engage your followers through live streaming and receive virtual gifts, which can be converted into earnings.
  4. Create In-Feed Ads: Invest in TikTok ads to reach a larger audience and track performance through Shopify integration.

How Can You Grow On TikTok?

Growing your TikTok following is crucial for maximizing your earning potential. Here are some tips to achieve rapid growth:

  • Hook Your Audience: Create engaging content that hooks viewers from the beginning. Use suspense, questions, and pattern interruptions to keep them interested.
  • Consistency is Key: Stick to a regular posting schedule, even if you face challenges or dips in engagement. Consistency increases your chances of reaching a broader audience.
  • Rinse and Repeat: Once you find content that resonates with your audience, create similar videos with slight variations. Repetition of successful content leads to more viral videos and growth.

How Do You Work With Brands On TikTok?

To collaborate with brands on TikTok, you can take an active approach:

  • Focus on Growth: Brands and influencers are more likely to reach out to you if your account is growing steadily. Concentrate on growing your followers to attract opportunities.
  • Reach Out to Brands: Proactively contact brands that you’re interested in working with. Create an influencer press kit showcasing your social accounts, previous brand collaborations, and case studies of successful campaigns.
  • Use Influencer Agencies: Consider working with influencer agencies like #paid, which connect brands with influencers. While you may earn less than going solo, agencies can help you land collaborations with desirable brands.

What Are Some TikTok Marketing Hacks?

Creating content that resonates with viewers is essential for success on TikTok. Here are two key strategies:

  • Tell a Story: Craft compelling stories about your products or brand, making sure they don’t come across as blatant ads. Authentic storytelling connects with viewers and drives interest in your brand.
  • Stay Trendy: Stay up-to-date with TikTok trends and incorporate them into your content. Utilize popular sounds, dances, and current events to increase your chances of going viral.


TikTok offers tremendous potential for both influencers and businesses to make money. Whether you’re selling products, creating content, or partnering with brands, these strategies can help you unlock the secrets to success on TikTok. So, seize the opportunity, start creating engaging content, and let TikTok’s vast user base be the catalyst for your online success. Happy TikToking!

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As you embark on your TikTok money-making adventure, consider using influencify.co, the all-in-one influencer marketing platform. With access to over 100 million influencers across Instagram, TikTok, and YouTube, you’ll find the perfect partnerships to accelerate your success. Start your journey with influencify.co today!